Targeting a younger audience

My aim is to target a younger audience, to help spread awareness to future generations to make them open their eyes as what happens around the world.

I plan to do this by using fads/trends that are popular amongst my target audience. A fad/trend would mean that I could create some hype and in turn interest on the subject that other people would want to join in on so that they can feel apart of something.

Some current trend that my target audience uses are:

1. Social network

• Facebook
• Twitter
• Blogs
• Youtube
• Skype

2. Apps

• Snap chat
• Instagram
• Pinerest
• Whatsap
• Angry birds

3. Electronics cover

• Mobile phones
• Tablets
• Mp3s
• Laptops
• E-reader

4. Fashion

• Shoes
• Leggings
• Hats
• Rucksacks
• Canvas bags
• Hoodies/Jumpers
• T-shirts
• Wrist wear.

5. Other

• Stationary
• Stickers
• Posters
• Room decoration
• Hand made 
• Local made